How It All Started 📖
In 2020, Groove’s co-founders Sruli Rapps, Josh Greene and Tova Safra were freelancing and started feeling isolated in their work.
Having worked in coffee shops and coworking spaces in the past with people around them, they missed the feeling of having a support network and friends around them at work. With community-oriented backgrounds that ranged from organizing music festivals and meditation groups, Josh, Sruli and Tova started to build a space where they could be more human at work again. They envisioned a space uniquely for the wavy path takers of today, the people doing things differently — a space where they could accomplish their goals and build genuine friendships with like-minded people.
Enter Groove: the energizing social app that celebrates and supports the wavy path takers of the world, building their own businesses and projects from home.
Who We Are 🏄🏻♂️
How I get into the flow:
Clear my desk, put on some noise-canceling headphones, and listen to lo-fi beats like Lofi Girl on YouTube.
Outside of work, I get energy from:
Being out in nature or at the beach, reading a biography of a creative or business leader or exploring an experimental meditation practice.
What I accomplish in Groove:
I'm constantly pulled in lots of different directions in my work. Groove is sacred for the important deep work whether creative or strategic. My phone is on do not disturb!
How I get into the flow:
With creative work, I sit down and let my mind wander a bit and there it is. With other types of work, I start a Groove, or even watch a short film, or I’ll make a nice hot drink.
Outside of work, I get energy from:
I go on long walks, do yoga every day, cook food, and generally try to get fresh air. I also listen to podcasts while doing chores.
What I accomplish in Groove:
I do a lot of art and design work in Grooves. It’s a good way to block time for those things without interruptions. I use Grooves for life-admin too.
How I get into the flow:
By making plans for the day with checkboxes I can tick off, listening to music, and by Grooving! (Seriously, I’m not just saying that...)
Outside of work, I get energy from:
Well, outside of work I’m usually working on my podcast, Babble on Talmud. I’m either preparing or recording.
What I accomplish in Groove:
I build Groove in Groove 🤯 I also spend a few Grooves a day preparing my podcast content.
How I get into the flow:
Light a candle, sit by a window, grab something yummy to sip on, write a to-do list, and jam out to indie pop music.
Outside of work, I get energy from:
Exploring the streets of NYC, listening to live music, reading outside, playing board games, and bringing people together.
What I accomplish in Groove:
I write, reach out to community members, build experiments, and organize to-dos…all while in great company!
