Marketing Outreach Assistant (Freelance)
Marketing Outreach Assistant (Freelance)

Marketing Outreach Assistant (Freelance)

About Groove 📱

Groove believes authentic human connection powers our best work (and lives). To accomplish great things, we need intention, structure and community. This is the backbone of the products we’re building.

Solopreneurs gather on Groove’s mobile app for 50 minute, small group focus sessions. By offering accountability to each other and breaking down their goals into smaller tasks, they accomplish great things, together.

Using technology in a truly healthy and revitalizing way, Groove’s app adds connection, not distraction, allowing members to accomplish their goals more efficiently and joyfully to live life on their terms.

Groovers represent a microcosm of a major shift in the workforce to distributed, hybrid and self-managed. A fluid structure based on human connection allows us to find success and thrive: being playful, vulnerable, creative, supportive, and energized, together.

About the team 👋

We are a small experienced team (WeWork, GoDaddy, Hometalk, Seth Godin’s Akimbo) Over the past year, our engineering team has built the initial MVP and we are now growing the team to build and enhance the first product to take to market. We are a 100% remote, completely distributed team spanning from LA to Tel Aviv. We deeply support people thriving in their work and lives wherever they might be. At the core of our culture is creative, hard work to build something great together, but also honoring work-life harmony and building a healthier start-up culture. To learn more, about the team visit HERE.

Open to current college students or entry-level 🕺


Commitment: 15-20 hours/week. $18/hour. Ongoing.

Location: Fully remote. Must be able to work during a few overlapping hours with our team in the US Eastern time zone.

Summary of the role

We are looking for a Marketing Outreach Freelancer to help us get Groove in front of the right people as we launch publicly (right now, we’re in beta testing). This freelance project will focus on finding new watering holes where we can find awesome solopreneurs who could turn into Groovers; and then executing by reaching out to them via email or on social media. This person will be focused on initiatives related to the top-of-the-funnel (awareness and consideration). We’re looking for someone who is very detail-oriented and likes repetitive, measurable work. They’re a doer and work well on their own. They’re eager to see the impact they can make; they’ll use our Google Analytics dashboard to see the direct difference they’re making in growing the Groove community on a weekly basis.

This person will report to Brandy Cerne, Brand Strategist at Groove.

What you are going to be doing...

  1. Social media commenting: Embody our fun brand voice (with the help of our marketing team) to create new conversations about Groove on Twitter, Youtube, and LinkedIn. We aren’t a super active brand on social media. You can read more about why here, but this 1:1 social commenting is an important initiative to bring in new Groovers and meet them where they are.
  2. List building and email outreach: Discover solopreneurs/influencers who might love and benefit from Groove and reach out to them 1:1 via email. We’d also love your help in reaching out to the cool leaders that Groovers reference in our solopreneur interview series.
  3. Data analysis: On a weekly basis, analyze who’s turned into a Groover from your outreach efforts (you do not need to have a background in data for this—we’ll teach you!